In our current economic climate, it can feel like you will never find a job or that no one is hiring. However, you can increase your chances of landing multiple interviews if you can tap into the “hidden” job market, or, the one that hasn’t been advertising. Contacting the companies/contacts directly makes a much more powerful impact than random online resume posting.

How do you do this? Have a plan! This may take a little longer, but it’s the best way to control your job search, land quality interviews and increase your pay scale.

1)  Update Your Online Presence. Before a company will even contact you for an interview, they will search for you online. So you better do your own online search for yourself and see what comes up. Make sure your LinkedIn profile job search ready. It must be fully-branded and optimized. Fill it out completely, not leaving anything off. Show your stuff.

2)  Make a list of your target information— industry choice, job position, company listings, etc. This takes time, but it’s important to know what you want before you start heading in a direction. If you don’t take aim, you will hit it every time.

3)  Google search your industry and job titles. There may be quite a few, but you can weed through what you like and don’t like. You can also do a local business search with the same requirements and see what you come up with.

4)  Send your resume directly to the hiring person. This is usually the person who is 2-4 levels above where you see yourself within the company. Make sure your cover letter is short and concise.
If this method makes you squirm a little, remember that you will see significantly higher results than you would normally. It’s also good to move beyond your comfort zone. Clients who’ve used it report more interviews, shorter interview cycles, and less competition. This also works much better than blindly submitting your resume to lots of job search engines and reduces your anxiety of not knowing if the person who you want to see it really saw it or not.

In the end, it will give you greater job search confidence and renewed excitement about the job search process. Try it and see. Then let me know how it went.